International News
SUSAN CREDLE TO RECEIVE LION OF ST. MARK AT CANNES LIONS
Susan Credle, a leading figure in global advertising, will receive the Lion of St. Mark lifetime achievement award at this summer’s Cannes Lions...
BYBIT’S 2025 SECURITY INITIATIVE SETS NEW BENCHMARK IN CRYPTO FRAUD PREVENTION
Cryptocurrency exchange Bybit has unveiled the results of its 2025 Security Initiative, introducing a multi-layered fraud prevention system designed to protect users before...
PATH WATER TARGETS SPORTS DRINK MARKET WITH ZERO-SUGAR ELECTROLYTE LINE
PATH Water is entering the $11.5 billion sports drink market with a new zero-sugar electrolyte beverage, PATH Sports Hydration. Packaged in refillable aluminium...
FROM PRIVATE LABEL TO AFFORDABLE LUXURY: CARE REINVENTS PERSONAL CARE AT ALBERT HEIJN
Albert Heijn’s exclusive personal care brand Care has undergone a major repositioning led by Brand Potential Benelux. Moving beyond its price-led private label...
SRI LANKA’S AUTOMOTIVE LEADERS UNITE TO DRIVE PRESTIGE AND PROGRESS THROUGH LANDMARK AUTOMOBILE AWARDS
A new initiative led by PR Wire and the Automobile Industry Council aims to redefine Sri Lanka’s automotive sector through the inaugural Automobile...
KOMERZ ACQUIRES GLASSBOX TO BUILD INTEGRATED CREATIVE COMMERCE PLATFORM
Global commerce platform Komerz has acquired marketing consultancy Glassbox, signalling the rise of a new “creative commerce” category that integrates brand strategy, AI-driven...
TIQUISMIQUIS.CLUB REVIVES GRAPHIC HERITAGE FOR MÁLAGA’S FLAMENCO BIENAL
The Bienal de Arte Flamenco de Málaga 2025 embraced a striking new typographic identity crafted by Tiquismiquis.club. Drawing inspiration from 1970s and 80s...
ELEVATED SPIRITS TAKE FLIGHT WITH AIRPORT-EXCLUSIVE COLLECTION
Elevated Spirits redefines travel retail with a collection of altitude-distilled spirits, sold exclusively at airports nearest their origin. Inspired by air travel design,...
