PepsiCo has appointed Publicis Groupe as its exclusive global media partner, replacing Omnicom’s OMD after more than 20 years. The French holdco will...
ByCreativeBrandsMagSeptember 3, 2026PepsiCo has strengthened its Hyderabad footprint by leasing 91,314 sq. ft. of Grade-A office space at Laxmi Infobahn Tower 4 in Kokapet. Spanning...
ByCreativeBrandsMagAugust 24, 2026Smita Basu Roy has joined PepsiCo as Head of Communications for India and South Asia. She will oversee corporate, digital, branding and internal...
ByCreativeBrandsMagAugust 24, 2026Tanvi Swami has been named Marketing Director for Pepsi, 7UP and Mirinda at PepsiCo. She will lead marketing strategy and brand growth for...
ByCreativeBrandsMagJuly 28, 2026PepsiCo has unveiled a fresh design for 7UP Mojito, blending icy textures, bold colours, and playful illustrations. The new look aims to capture...
ByCreativeBrandsMagJune 25, 2026PepsiCo India has launched Lay’s Mini Stix, a new stick-format snack combining the brand’s potato base with fusion-style masala flavours. Featuring Lay’s first...
ByCreativeBrandsMagMay 27, 2026GoaFest 2026 ABBY Awards finale crowned Publicis Groupe, Leo India, Enormous and PepsiCo India as top winners. Leo India dominated Creative Agency of...
ByCreativeBrandsMagMay 24, 2026PepsiCo is reshaping everyday food habits in APAC by focusing on moments and moods. In Thailand, the launch of Sunbites’ Daily Nuts introduces...
ByCreativeBrandsMagMay 18, 2026